Transactions > by Sector > Technology | JEGI - Independent Investment Bank

aCerno (www.acerno.com), a leading online behavioral targeting network, has been sold to Akamai (NASDAQ: AKAM) (www.akamai.com), a market-leading provider of managed services for powering rich media, dynamic transactions, and enterprise applications online, for approximately $95 million in cash.

The acquisition of aCerno, a unique online co-operative of shopping and purchase data for enabling more relevant online advertising, will greatly enhance Akamai’s Advertising Decision Solutions. These new Akamai solutions will enable online advertising businesses to boost the performance of their online marketing investments by driving smarter advertising decisions based on relevant audience segments.

The Jordan, Edmiston Group represented aCerno in this transaction and acted as its exclusive financial advisor. For more information, click here.

M:Metrics (www.mmetrics.com), the recognized leader in mobile measurement, has been sold to comScore (Nasdaq: SCOR) (www.comscore.com) a leader in measuring the digital world. The acquisition makes comScore the immediate leader in measuring the emerging and strategically important mobile Internet market and adds to comScore’s leading position in measuring PC-based Internet usage.

The transaction involves a cash payment of $44.3 million and the issuance of approximately 50,000 options to purchase shares of comScore stock to certain M:Metrics unvested option holders.

The Jordan, Edmiston Group represented M:Metrics in this transaction and acted as its exclusive financial advisor. For more information, click here.

Undertone Receives Investment from JMI, March 2008

Undertone Networks (www.undertone-inc.com), a premium online advertising network, has received a strategic investment from JMI Equity (www.jmiequity.com), a private equity firm exclusively focused on investments in growing software and business services companies. JMI will work closely with Undertone’s management team to help the company continue to grow, deliver innovative services to its clients and create opportunities for its employees.

Working with leading traditional and digital advertising agencies and their clients, Undertone executes and strategically manages online advertising campaigns that allow clients to maximize their return on investment. The funding from JMI will enable Undertone to accelerate new product development and research, and further expand its presence in both U.S. and international markets.

The Jordan, Edmiston Group represented Intercept Interactive, the parent company of Undertone, in this transaction and acted as its exclusive financial advisor. For more information, click here.

Hallmark Data Systems (www.halldata.com), a leading information services and technology provider of fulfillment and customer relationship management solutions, and a portfolio company of Tinicum Capital Partners (www.tinicum.com), has been sold to EBSCO Industries (www.ebscoind.com).

EBSCO is a diversified business that provides subscriptions for more than 300,000 title listings from more than 78,000 publishers worldwide.

The Jordan, Edmiston Group represented Hallmark Data Systems in this transaction and acted as its exclusive financial advisor.

KnowledgeStorm, Inc., a leading online search resource for IT professionals, has been sold to TechTarget (Nasdaq: TTGT), a publisher of intergrated media that enables IT marketers to reach targeted communities of IT professionals and excutives, for approximately $58 million.

KnowledgeStorm generates approximately 3.5 million visits per month from IT professionals searching for information and has approximately 700 active advertisers.

The Jordan, Edmiston Group represented KnowledgeStorm in this transaction and acted as its exclusive financial advisor. For more information, click here.

Healia, an innovative consumer health search engine specializing in finding high quality and personalized health information online, has been acquired by Meredith Corporation (NYSE: MDP), one of America's leading media and marketing companies.

Approximately four out of five consumers first use a search engine to find health information. Healia, a winner of numerous industry awards, provides innovative search technology that guides health professionals and consumers to the highest quality and most personally relevant search results.

The Jordan, Edmiston Group represented Healia in this transaction and acted as its exclusive financial advisor. For more information, click here.

Gorilla Nation Media, the world's largest online ad rep firm, today announced a partnership with Great Hill Partners, a Boston-based private equity firm focused on investing in growth companies operating in the media, Internet and business and consumer services industries.

Great Hill Partners has invested over $50 million in Gorilla Nation Media for a significant minority stake in the business. This represents Gorilla Nation's first round of financing since its start in 2001 by founders Aaron Broder and Brian Fitzgerald.

The Jordan, Edmiston Group represented Gorilla Nation Media in this transactions and acted as its exclusive financial advisor. For more information, click here.

TNS Media Intelligence (TNS MI), the leading provider of strategic advertising information, has acquired Cymfony, the top market influence analytics company. The acquisition integrates Cymfony's expertise in tracking and analyzing the intersection of traditional and social media, such as blogs and social networks, with TNS MI's current extensive suite of adveritising intelligence products.

The Jordan, Edmiston Group represented Cymfony in this transaction and acted as its exclusive financial advisor. For more information, click here.

Reed Business Information (RBI), a leading B2B media company in the US and part of Reed Elsevier, a world-leading publisher and information provider, has acquired BuyerZone.com, an online lead generation company.

BuyerZone is a leading online B2B marketplace that links prospective buyers to qualified suppliers of more than 125 business product and service categories. Since 2004, BuyerZone has facilitated more than $5 billion worth of transactions.

The Jordan, Edmiston Group represented Reed Business Information in this transaction. For more information, click here.

Klipmart, the nation's largest provider of online video advertising and management solutions for Web publishers, agencies and marketers was acquired by DoubleClick, the premier provider of digital advertising technology and services. The acquisition puts DoubleClick at the forefront of the rapidly emerging online video market and will accelerate industry innovation in digital video and emerging advertising formats.

The Jordan, Edmiston Group represented Klipmart in this transaction. For more information, click here.